Public Relations, Social Media - Brand Communications Intern null

About ZALORA Malaysia

ZALORA, Asia's top online fashion, beauty, and lifestyle hub, is a key player in the e-commerce scene, forming part of the Global Fashion Group. With a robust presence across Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and Taiwan, it garners more than 50 million visits monthly, solidifying its position as a pioneering e-commerce platform in the region.

Your role

This role is responsible for supporting the brand communications team in Hong Kong for PR and Social Media campaigns. Your work will focus on a range of writing and graphic design, with primary emphasis on creating social media assets, weekly creative writing, and influencer marketing. 

As an intern, your responsibilities include:

Social media:

• Grow and expand both Hong Kong and Taiwan social media presence on existing platforms - Instagram, Facebook, XHS, Pinterest, YouTube
• Develop new ideas on how to improve ZALORA's current presence on these platforms
• Create/design assets for multiple platforms - gifs, photography, graphic design, etc
• Analyze social metrics. Deliver insights and learning to make informed decisions for content development
• Copywriting and scheduling of posts
• Community management - reply to relevant comments or questions on the ZALORA accounts
• Liaise with external vendors when needed e.g. photographers, studios, makeup artists

Public relations:

• Maintain and grow its ZALORA ambassador program
• Coordinate product loans with industry partners
• Assist with ideating, executing, and reporting (end-to-end) campaign management for ZAP and internal campaigns

Training & development 

Companies like ZALORA commonly provide interns with valuable training and development opportunities. Interns acquire hands-on experience in fashion and e-commerce, supported by mentorship and workshops to foster their growth and success.

Benefits

In addition to a monthly allowance, interns at ZALORA Malaysia enjoy numerous benefits:

• Collaborate with a dynamic and professional team.
• Engage in real projects to enhance skills and knowledge.
• Receive mentoring, coaching, and networking opportunities.
• Experience one of Asia's most dynamic workplaces.
• Shopping allowances
• Snacks and more

Career progression

ZALORA supports interns' career growth aligned with their professional and personal goals, preparing them for successful careers in related fields.

Work-life balance

At ZALORA, interns experience a caring work atmosphere that values their mental and physical health. With flexible schedules, interns can tailor work to their lifestyle, fostering a balance between work and personal life, and enabling them to excel in both areas.

Culture & vibe

At ZALORA Malaysia, interns discover an exciting platform to shape their success stories. They enjoy a friendly work environment that promotes seamless teamwork and support, creating a vibrant and fulfilling experience. The office features a fun atmosphere with a chill lounge area complete with PlayStation, ping pong, bean bags, and more.

About you

Requirements for this internship:

• Undergraduates pursuing majors in Marketing/Communication Studies or related fields
• Proficiency with Adobe Suite particularly Photoshop, and Illustrator. After Effects and/or Premiere Pro is a bonus, with the ability to create graphics efficiently within tight deadlines
• Willingness to handle ad hoc requests and work on various projects as needed
• Demonstrated interest in creating IG reels and experience in filming them
• Capable of copywriting in simplified Chinese and managing post-scheduling
• Excellent written and verbal communication skills with a flair for creative writing
• Proficient in Microsoft Office suite and Google Drive functions
• Strong multi-tasking skills and ability to manage multiple projects simultaneously
• Independent, shows initiative, resourcefulness, and a sense of urgency to meet deadlines
• Strong attention to detail and follows through on projects

Sources

The following sources were used in researching this page:

• zalora.com.my/careers/
• glassdoor.com/Reviews/Zalora-Intern-Reviews-EI_IE585411.0,6_KO7,13.htm
• malaysia.indeed.com/cmp/Zalora-Malaysia/reviews?fjobtitle=Intern
• youtube.com