Public Relations & Communications Intern null

Your role

Job description

As an Intern in PR & Communications, you will:

• Work with a mix of AirAsia MOVE’s Regional PR team, alongside PR Teams in Thailand, Indonesia, and the Philippines, as well as having the opportunity to be in close interaction with AirAsia MOVE’s Social Media team on a day-to-day basis. This role will be based out of AirAsia's office in Kuala Lumpur, Malaysia. 
• Work closely with the Marketing team as well as all lines of businesses across AirAsia MOVE, such as Hotels, Flights, Duty-Free, Rewards, Rides, and more.  
• Fit perfectly if you enjoy a fast-paced working environment with passionate colleagues. Having a knack for capturing the spirit of a concept with still and moving images, and a willingness to experiment with fun-spirited visual communications will make you stand out in this application!

A day in a life

Multitasking is normal, and sometimes, your skills or natural talents will be leveraged to support other business priorities. That said, the bulk of your working hours should involve you working with your supervisor and team members to:

• Work with your supervisor to initiate and build strong, productive relationships with local media publications and online portals, as well as content creators or Key Opinion Leaders (KOLs). 
• Obtain favorable media coverage for the company’s products and services. 
• Ability to plan and propose PR plans for AirAsia MOVE’s lines of business and execute them alongside other team members. 
• Prepare media documents - press releases, briefing documents, speeches, content creators’ briefs, and all other relevant external communications materials. This also includes the production of audio-visual materials (short-form videos, etc) to accompany official company announcements. 
• Ability to translate media documents. (Bahasa Malaysia / Mandarin proficiency will be a strong advantage) 
• Learn how to conduct overall pitching of interviews for the company’s spokespersons as and when needed. 
• Media monitoring, especially for AirAsia MOVE and its line of businesses, and preparing PR Reports for each campaign. 
• Be involved in Crisis Communications training of the company as a participant. 
• Engage with communities of content creators or Key Opinion Leaders (KOLs) across the region, as well as organize media familiarisation trips to various AirAsia destinations, product and service reviews, and more. 
• Assist with ad-hoc social media content shooting and production / be a talent for social content where required. 

About you

If you're interested in this role, you need to meet the requirements below:

• Skills
  • These are minimum-requirement skills and a ‘must-have’ for the role:
    • Excellent verbal and written communication skills in English (ability to translate into Bahasa Malaysia will be an added advantage) 
    • Ability to meet deadlines and adapt quickly to changes 
    • Independent and requires minimal supervision
    • Meticulous and self-driven 
    • Fun with a positive nature
• These are skills that are ‘nice to have’ and will make you stand out in the job application:
  • Detailed orientation and thoughtfulness are translated into the delivery of your work
  • Must be able to multitask and work well under pressure
  • People person and team player
  • Resourcefulness in finding solutions
  • Design/ creative background/experience; understanding of typography, layout, form, color, and spatialization; well-versed in the design process and production methods will be an advantage 
• Qualifications & experience
  • Degree or Studying in Mass Communications, Public Relations, Media, Journalism 
  • Can commit with at least 3 months internship and above

Compensation & benefits

Referring to the official site, joining the internship at AirAsia will give you a lot of benefits such as:

• Physical Wellbeing: Be at your best and recover from unexpected circumstances
• Emotional Wellbeing: For your work-life balance and mental health support
• Financial Wellbeing: Helping you be prepared for now and tomorrow, financially.
• Social Wellbeing: A sense of belonging is key - we have platforms to keep you informed and included
• Allstar Specials: If you aren't an Allstar, you aren't getting this!

Training & development

AirAsia encourages its employees, which are called Allstars, to have ambitious plans and work with the company to attain their goals. As strong advocates of continuous professional training and development, AirAsia believes in providing the Allstars with the opportunity to develop and realize their true potential. Below are the examples of training & development programs given when you work at AirAsia:

• Redbeat Academy (RBA) offers a range of online digital training modules in partnership with Google, for upskilling and reskilling.
• AirAsia 3.0 Digital & Data Transformation
• IATA - Managing Accident Prevention and Investigation
• Human Factors and Safety Investigations (HFASI)
• Certified Information System Security Professional
• Senior Leadership Workshop - Supply Chain, Logistics, and Operation Management

Career progression

The internship program at AirAsia does not specify the career path for the interns after they finish. However, the company usually gives preference to the interns who excel in their performance for any future job openings or career schemes. Besides the potential career prospects, working as an intern for a large company like AirAsia will also enhance your resume.

Sources

The following sources were used in researching this page:

• newsroom.airasia.com
• mycareer.airasia.com
• glassdoor.com/Reviews/AirAsia-Intern-Reviews-EI_IE318753.0,7_KO8,14.htm